As the Marketing Head for Rock and Indie Festival (July 2024 – February 2025), I led the development of a cohesive creative vision, ensuring that all visual and narrative elements reflected the festival’s identity. I guided a diverse marketing team across design, content, and multimedia, fostering collaboration and delivering high-quality outputs that brought the event to life. Working closely with the overall head and programmes head, I ensured smooth communication and alignment across all teams, promoting efficiency and a unified approach. Beyond oversight, I drove the strategy for branding and promotional campaigns, making sure every effort resonated with the target audience and strengthened the festival’s presence and impact.